FAQs

Green Seal® is a global nonprofit organization and leading ecolabel. For more than 30 years, Green Seal’s rigorous standards for health, sustainability and product performance have driven permanent shifts in the marketplace, empowering better purchasing decisions and rewarding industry innovators. Green Seal’s flagship certification program and our other initiatives are designed to. accelerate the market adoption of safer and more sustainable products and practices for cleaning and facility care.

Our mission is to protect human health and the environment by accelerating the adoption of products that are safer and more sustainable. Our vision is to make safer, more sustainable products the norm.

Green Seal certification is a process that ensures that a product or service meets the rigorous performance, health, and environmental criteria in Green Seal’s environmental leadership standards. Green Seal’s scientists and experts comprehensively validate that a product or services meets our science-based standards before awarding certification. Green Seal certification validates a company’s sustainability leadership and helps purchasers and consumers make healthier, greener choices with confidence.

Green Seal’s standards are developed based on science through an open, transparent process that prioritizes public and stakeholder input. Our reputation for rigor and credibility makes Green Seal one of the most trusted ecolabels worldwide. More than 100 federal, state and local purchasing policies specify Green Seal, and more than 33,000 products meet our meet our standards for uncompromising performance, safety and health.

Green Seal is a non-profit 50(c)(3) organization. We are funded from sources including grants, contracts, certification fees and special projects.

Green Seal’s most recent Form 990 is available here.

We do not certify entire companies. We certify individual products, services and spaces made or provided by companies.

Green Seal’s headquarters office is located in Washington, DC.

Yes. Companies from all over the world have earned Green Seal certification for their products, and many U.S-based companies sell their Green Seal-certified products internationally.

Green Seal operates under the international guidelines for environmental labeling programs, ISO 14020 and 14024, set by the International Organization for Standardization. Green Seal follows the US Environmental Protection Agency’s (EPA) requirements for third-party certification. Green Seal is also a founding member of the Global Ecolabeling Network (GEN), and undergoes peer review via the GENICES process. Green Seal standards have been recognized and used by the US Federal Government, many State governments and other civic and environmental entities.

You may contact Green Seal by email or by phone at 202-872-6400. You can also find contact information on our Contact Us page.

All Green Seal-certified products and services can be found on our Certified Product and Services directory page.

Green Seal certifies a wide variety of cleaning and facility care products and services — from cleaning products, sanitary paper, and paints to cleaning services and hotel and lodging properties. You can view the full list on our Certified Product and Services directory page.

Yes! Search the Certified Products and Services listings using the terms “sanitizer” or “disinfectant.”

Green Seal-certified products for household or consumer use can be found on manufacturer websites and in a variety of retail stores such as Home Depot, Whole Foods, Lowe’s, Office Depot and Staples. Many are also available on Amazon.com, where they are marked with Amazon’s Climate Pledge Friendly badge.

Green Seal-certified products that are manufactured for commercial use rather than consumer use can be purchased from distributors, online retailers including Amazon, or directly from the manufacturer. You can view additional information about a specific product by searching on the Certified Products and Services directory page and clicking on the product name.

When Green Seal issues a new edition of an existing standard, manufacturers have one year to demonstrate their certified products comply with the new criteria, unless Green Seal publicly communicates a different compliance timeline on the standard webpage. Once Green Seal’s certification reviewers have confirmed a product meets the new criteria, the product’s listing in the Green Seal Certified Directory is updated to reference the new standard edition.

Visit our  Certification page to fill out a Certification Interest Form.  Our Customer Success team will contact you within 1 business day. You can also contact us here.

A number of factors affect the certification fee, including the types and number of products or services on the application. Our Customer Success team is happy to provide you an estimate. Contact the team here or visit our Certification page to submit a certification interest form.

We verify compliance through a multi-step certification process that includes a desk audit, manufacturing facility audit, and compliance monitoring.

Step 1: Product information and documentation submission
To begin certification of a product, manufacturers provide detailed product information, including formulation data, Safety Data Sheets, product labels, and other supporting documentation. We require full ingredient disclosure and will help facilitate raw material disclosures from ingredient suppliers to ensure sufficient information for evaluation.

Step 2: Comprehensive certification review
We conduct a comprehensive review of submitted materials to assess compliance with applicable standards. This includes evaluation of:

• Product formulation and ingredient information
• Supplier raw material disclosures
• Manufacturing site and related processes

Certification is awarded only to products that meet all applicable criteria.

Step 3: Ongoing compliance and monitoring
After certification, manufacturers are required to report product and portfolio updates, including planned formula changes, supplier changes, and label updates. In addition, our certification team conducts compliance monitoring to ensure continued conformance of certified products with our standards and the integrity of our certification mark.

Step 4: Continuous improvement
Green Seal periodically updates its standards to reflect advances in science and market expectations. Certified products are required to meet updated criteria to maintain certification.

The certification review process for a full product generally takes between 2-3 months, once you submit all of the required documentation. Factors that help reduce the overall time include being prepared and familiar with the standard, providing complete information early in the process, and using the client portal and information templates.

Documentation requirements vary by product type. For formulated products, manufacturers provide formulation data, Safety Data Sheets, product labels, ingredient supplier information, packaging information, performance testing results and manufacturing facility information. We provide templates and guidance to make the process as simple as possible for you.

If you do not see a standard that fits your product or service, please contact us. We will be happy to discuss your needs.

You can apply and work through part of the evaluation process, but some required information can be gathered only once the product is being manufactured/produced.

All of the requirements of the standard must be met. Green Seal standards are pass/fail. Your Certification Reviewer will work with you collaboratively until all of the requirements are met for certification.

A Green Seal Customer Success member will contact you within 1 business day.

Green Seal takes confidentiality very seriously, and confidentiality protocols and agreements are an important piece of the certification process. Confidential information is never shared without the explicit agreement of the original party. We have been trusted with handling the confidential information of hundreds of companies, large and small, since our start in 1989.

Green Seal conducts compliance monitoring to ensure certified products continue to conform with our standards. Products remain certified as long as they remain in compliance with the latest version of our standards. Learn more about compliance monitoring  here.

Yes. If we find that a product has fallen out of conformance with our standards, we notify the manufacturer and allow 30 days to bring the product into full compliance. If a product remains out of compliance, certification is terminated, the product is removed from the Green Seal certified product directory, and the manufacturer loses the right to use Green Seal trademarks.

Applicants who believe they were inappropriately denied certification may appeal these certification decisions by following the Certification Appeals Process.

Our staff develop science-based, voluntary consensus standards through an open, transparent process that prioritizes public input and balanced feedback from interested parties. This includes using our Standards Steering Committee as our consensus body to approve major revisions of our standards. Learn more about our Standard Development Process.

Our Standards Steering Committee is made up of a balanced mix of Green Seal’s interest categories: producers, users, and general interest. In addition, we invite all stakeholders and the general public to participate in the standard development process during a 60-day public comment period.

When developing or revising standards, our environmental scientists evaluate the greatest health and environmental impacts that occur across all phases of the life cycle of the product or service using published research sources and stakeholder feedback. We then develop standard criteria so that certified products or services mitigate those impacts to the greatest extent possible. The intent is to develop criteria that are feasible but reflect environmental and health leadership compared to conventional products, practices, and spaces. For example, on a life cycle basis, the major impacts from the production of sanitary paper products include deforestation, the emission of greenhouse gases from production and disposal of virgin fibers, and pollution from chlorine compounds used in bleaching. Green Seal certification requires 100% recycled fiber content, as well as a chlorine-free bleaching process – and these attributes result in reductions of negative health and environmental impacts.

As a result of this process, Green Seal allows products to make pre-approved claims in conjunction with the Green Seal trademark that are supported by the scientific and stakeholder research performed during the life cycle evaluation phase of standard development. Green Seal reviews any other claims made in conjunction with Green Seal trademarks, and any claims determined to be misleading as to the extent or nature of Green Seal certification result in appropriate action, which may include termination of the product certification.

Green Seal re-visits each standard every three years or as needed. If we notice a significant change in the market, or if a stakeholder highlights a major shift in the market, and we see that shift being adopted by a significant minority (15-20% of the market), then we will announce a Standard Revision. Additionally, Green Seal may develop technical positions on key issues to help inform or clarify existing standard criteria or improve our ability to validate health and environmental leadership across all our standards. You can view any published technical positions here.

If you have a question about our standards, please email us.